Stobox Welcomes Daniel Hoffer as Strategic Advisor
Stobox welcomes Daniel Hoffer as Strategic Advisor, reinforcing our commitment to enterprise leadership and accelerating the global adoption of compliant tokenization solutions.
A Defining Step in Our Path to Enterprise Leadership
At Stobox, we have always been deliberate about the way we build our company. We do not add names for optics. We do not appoint advisors for pitch decks. Every strategic decision reflects a long-term vision of where we are going and the standards we hold ourselves to.
Today, we are proud to share a milestone that marks a new chapter in that journey. Stobox officially begins its work with Daniel Hoffer as our first Strategic Advisor.
This is a meaningful moment for Stobox. It reflects not only how far the company has come, but also the level of ambition we have set for what comes next.
Why This Moment Matters
As Stobox evolves from a fast-growing tokenization provider into an enterprise-grade financial infrastructure company, the complexity of our challenges has increased. Scaling responsibly, refining internal processes, strengthening documentation, preparing for Series A, and engaging with large institutional and enterprise clients require a different level of strategic maturity.
We have intentionally waited for the right advisor who could truly add value across these dimensions. Daniel Hoffer represents that alignment.
Daniel will operate as a strategic advisor to Stobox leadership, serving as a trusted sounding board and source of guidance for both the CEO and COO as the company continues its maturation toward sustainable go-to-market execution and market leadership. His role spans strategic and tactical dimensions, from capital strategy and external positioning to organizational structure, partnerships, and long-term growth planning.
A Career Built at the Intersection of Scale, Product, and Capital
Daniel Hoffer brings a rare combination of entrepreneurial, venture capital, and enterprise operating experience.
He is the founder of Deep Venture Partners and previously served as Managing Director at Autotech Ventures, an early-stage venture firm with more than 500 million dollars under management. During his time there, seven of his portfolio companies achieved exits, including three IPOs and four acquisitions.
Earlier in his career, Daniel was a Partner at Tandem Capital, a Silicon Valley seed-stage fund where two of his portfolio companies were acquired. He also co-founded and served as CEO of CouchSurfing, a global travel platform that grew to more than 25 million members across nearly every country and city in the world. That experience placed him at the center of one of the largest community-driven marketplaces ever built.
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Daniel’s background also includes executive product leadership roles at Norton (Symantec) and TripIt (Concur, later acquired by SAP), as well as corporate development leadership as SVP Corporate Development at Hayden AI. He was also an Entrepreneur in Residence at Benchmark Capital, one of Silicon Valley’s most respected venture firms.
In addition, Daniel founded The Marketplace Conference, widely recognized as the leading global conference for marketplace investing and management. His career reflects a consistent theme: building, scaling, and guiding companies through inflection points where strategy, product, capital, and execution must align.
A Voice Trusted by the Global Business Community
Daniel’s perspective has been sought not only by founders and investors, but also by the broader business and academic community. He has appeared on the cover of Inc. Magazine and has been featured by The New York Times, Time Magazine, The Boston Globe, ABC Nightline, NBC News, and National Public Radio.
He has also served as a guest lecturer at Stanford Graduate School of Business, Harvard Business School, Kellogg School of Management, and UC Berkeley Haas School of Business, sharing practical insights on entrepreneurship, marketplaces, and venture scaling.
Daniel is a graduate of Harvard College and Columbia Business School, completing a profile that blends academic excellence with real-world execution at scale.
What This Means for Stobox
Daniel’s focus at Stobox will include helping the company refine internal processes, elevate documentation and external communication, and support a comprehensive approach to the Series A round. He will also play a key role in preparing Stobox to engage more deeply with enterprise-grade clients and institutional partners.
More broadly, his involvement reinforces the direction Stobox is taking. We are building infrastructure, not experiments. We are designing systems meant to operate at scale, under regulatory scrutiny, and with the expectations of serious enterprises and financial institutions.
Having Daniel as our first advisor underscores our commitment to maturity, discipline, and long-term leadership in the real-world asset tokenization space.
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Looking Ahead
This collaboration is not about a single milestone. It is about setting the foundation for the next phase of Stobox’s growth.
We are excited, proud, and deeply confident that Daniel’s experience, judgment, and strategic perspective will help Stobox navigate the complexities ahead and accelerate our journey toward becoming a global standard for enterprise-grade tokenization.